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Lower 9th Ward: March 2006

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    These are stills captured from video shot March 2006 in the Lower 9th Ward of New Orleans specifically the area between N. Claiborne, Florida Ave, Tupelo and Tennessee.

Lower 9th Ward: August 2006

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    These are photos and stills captured from video taken August 2006 of the Lower 9th Ward specifically the area between N. Claiborne, Florida Ave, Tupelo and Tennessee.

Paying The Bills

« Friday Catblogging: Oscar Flashback | Main | Malaka Of The Week: Walter Shapiro »

November 16, 2012

Comments

However, when you flip the switch to digital, you find yourself fighting for air against millions of other sites, ranging from daily newspapers to Facebook and Twitter. If I’m online, I’m not going to look for my student paper, unless I have REALLY developed an online reading habit associated with that site. The days of “If you build it, they will come” are over and have been for many years.

God, fucking THIS. I am so sick of the idea that all web sites are self-marketing. You still have to raise awareness, and that takes money. I get into this argument ten times a day. No, putting something on our web site will not magically make it "go viral" and bring you all the dollars. It's a big Internet. You don't need to reach all of it, and remembering the good old days of getting slashdotted, you don't really WANT to reach all of it. People in Peru might give you a million likes on Facebook but that's not money.

IT ALSO WORKS 24-7. What smells the most to me about this move is the idea that you need to set aside a special day to think about the Internet. Why aren't they thinking about the Internet all day every day? Does their Internet only update when they're not publishing? What's the fucking holdup? Learn to walk and chew gum at the same time, or train some freshmen to chew your gum for you. It's not like the bad years when everything had to be custom-coded by some super-genius.

There are so very many ways to do everything well now. It's painful to watch people do it badly and then blame some imaginary inherent weakness of the medium.

A.

Like y'all said.

Locally, like almost every small town in America which is trying to attract business, we have a group specifically paid to attract business. So far, it has attracted "businesses" that promise to come into town and generate jobs but then disappear - usually with unpaid debts. Not my town, but as you were nearby, one thta has become an symbol of the process is a company called Marmtek in Moberly, MO. (If you google, include both Marmtek and Moberly as there is a company that comes up under Marmtek that is totally unrelated).

So right now our economic shill people have decided that they had to do something. So they have created a new and improved web page. Hooray ! n (Not a bad page, but we're just one of many). The web page has their new and improved Logo. I'm sure this will knock the socks off Microsoft and Apple as they both move here.

BTW - As I've seen in at least the last 5 years, the logo is the abbreviation for the company with a serif font. It is the same thing everywhere. And they get paid for this ? Pay me to make a logo for First Draft. It will be the letter F and D, both with the serif points.

Correction on spelling. Should be Mamtek.

Would I be too cynical to suggest the Herald "strategy" (intentionally in quotes with a double snark) is to try to profit off the people in the public providing their own content ?

Staffers take a cut as there is one less edition a week so they theoretically work a day less a week (and if a big news event happens on the designated day, will the reporters be free to forget about it or will they be on call and essentially work for nothing - although labor law has that if you're on call you get money for it).

Looking at Twitter, Facebook, and the comments section on my local news web page shows that the world is full of people looking for their 15 minutes of fame. And to get it, they will make web postings for you without pay. CNN has a place for people to generate their own stories. So I'm sure the Herald can populate the page solely as a "community provided stories day". The question is can they populate with anything worth reading.

Sounds to me like the Koch Brothers have gotten tired of financing their little UW House Organ.

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